Writing skills – tips to make your writing more effective

I deliver a lot of advanced writing skills training and we usually come up with this checklist

  1. Start a paragraph with a topic sentence
  2. Avoid the use of redundant words – i.e. core principle
  3. Make sure that the style and tone is appropriate to the audience.
  4. The structure of a sentence should match the function – i.e. a request is “can you do this….” not “it is important that…..”
  5. Word choice – be consistent with your choice of register and do not vary this within the text
  6. Don’t invent new compounds nouns – “team centred…”
  7. Start from what your readers know – i.e. people generally understand EU funds provided for countries outside Europe better than “ the ENPI project instrument….”
  8. Be aware of when you are using EU or institutional jargon.
  9. Make sure the reader knows what they should do – “pleased return your completed reports by the 17.00 of Wednesday”
  10. The most important messages come at the beginning of the sentence and paragraphs.
  11. Use correct sentence structure – Subject + verb + object
  12. Cut words where possible – i.e. do you need to say both effective and efficient or will on word do
  13. Use active sentences more than passive ones. Passive writing is harder to read.
  14. Give your paragraph structure that the reader can follow – think of questions that you are answering for the reader.